Negative communication

Someone was angry when they created the messaging for this sign.

In a recent post, Peter gives an excellent example of how we can use language to frame a reality – in this case a street sign which sends a negative message in what should be expressed as a positive. That area is pretty much the lifeblood of the city in summer.

The picture above taken at an old exit inside the Confederation Court Mall, takes this to a needlessly hostile level. In this case you need to find a way to balance the requirement for an exit/entrance with peoples tendencies to make mistakes without treating everyone like a criminal. What message does this sign give to visitors to the space?