My love of coffee and the vision I have for my for my professional life converge.
… Instead of privileging the pursuit of profit, craft businesses and professionals are part of the rise of creative professions. They are driven by esthetic engagement, creative expression and an aspiration for quality.
Craft work gives professionals the opportunity to create unique products that align with their personal visions. This helps the makers distinguish themselves and express their identity through their work.
The craft revolution helped develop the market for specialty coffee