Part of my motivation. I value greatly who I work with and its very difficult to know how well you will get along with the team in any company you might join.
… No bosses or investors to tell me what to do. Just me and my customers. And no-one else to share the profits with, apart from the tax man.
The downside is that you don’t always have someone to bounce ideas off and it can be a little isolating at times. Nothing is perfect. …
The place in which you work makes a difference as to how you deal with isolation. I find Charlottetown to be a very difficult place to do the work we do and have often considered moving to a place where there is a community of like minded people, or organizations to interact with. But life is not all about work so we stay.
I like creating products. So I created a job around that, with a conscious decision not to take on any employees. A ‘lifestyle’ business.
I like this framing; creating a job around doing what you love doing.